When I heard Starbucks was going to set up shop in our city, I was excited. I always love getting whatever seasonal frappucino they are offering when I visit one in another city. On a regular basis though, I really enjoy a local place called Java Moose - which has 3 locations in town.
When the rumours proved true and construction started on the new Starbucks, I saw that it is being built right next to the Java Moose kiosk in our mall. Suddenly, I forgot about frappucino and saw Starbucks as a bully. I decided then and there that I would remain a Java Moose girl...but I wondered if others would be swayed by the bright lights and commercial zing of Starbucks. I could see the teenie-boppers already: "This is what Paris Hilton drinks!"
I noticed yesterday that Java Moose put up a banner above their menu. "Just like you, we grew up here. Small. Local. Involved." Kudos to you, Java Moose! I hope those Paris-loving teenie-boppers (and others) take the time to think before they choose where to order their cuppa.
The Main Event!
Will the caffeine underdog prevail?